Are you a fan of the tv show Modern Family?
Beside the fact that the show makes me laugh and laugh, I love seeing the completely different homes the main characters live in – and lucky for them, they all have style!
Not everyone is so lucky – which is good for business! Nothing is more fun than meeting someone who says they can’t decorate, and all they want is for you to make their home beautiful – my favorite kind of client!
This is especially true for “non-decorator” types who need to get their home ready for resale – they just can’t “see” what needs to happen.
If you aren’t offering Home Staging to your clients – you really want to consider it. And if you have “stage fright” – For the past year I have been working on an online training program that can be accessed immediately to help you add Home Staging and Redesign to the services that you offer.
I am very pleased to say that the training is now available, and at a GREAT introductory price!
I am offering full blown all out business training that comes with a certification, but also very specific “LIVE” video training on how to stage a home for sale, including the walk through and evaluation, AND specific “LIVE” video training on how to redesign a client’s room using what they already have.
I sincerely do not believe that there is any training like this available any where else!
In a hurry? Go here.
In honor of the launch of this training, I will be spending the next several newsletters going over some of the most important aspects of running a successful business – and as you know, I think sending newsletters to your clients is one of those important things!
So enjoy the article below on “Stage Fright Part II” and please let me know if you have any questions by contacting me directly – mary@ Marylarsendesigns.com or just hitting reply to this newsletter.
Enjoy your TV “home tour”!!!
Here’s to Designing Your Success™,
-Mary
PS – welcome to all my new readers!
PS. If you’re worried about your business outlook, consider adding home staging or redesign to your business – learn how by clicking HERE.
Stage Fright?! – Part II
Stage Fright can most commonly be defined as “the fear of performing in front of an audience or group”. Now, I know you aren’t exactly “performing” in front of an audience or a group when you are staging a home for sale but you are performing for an audience, that audience being the potential buyers of the home.
So why do we have “Stage Fright” when we first start staging homes? It’s because you have been hired as a professional to help your client prepare their home for sale and you are a key player in the first impression a potential buyer has of the home. This is a big responsibility and can be a little frightening in the beginning, especially if you’ve never actually taken part in a real, live home staging before.
That’s why I created my “Live” Staging videos; to help take some of the fear out of the home staging process and to give you tips and ideas. Put yourself in Sterling’s shoes as you watch the “Live” videos of her and me staging a home.
Speaking of tips and ideas…as promised, I am going to share more of my tips and tricks of home staging with you. In Stage Fright – Part I, we talked about Location, Location, Location. Well, it is such an important topic that I am going to give you a few more ideas and suggestions on “Location” as it relates to staging a home.
Nothing makes more of an impact on a room than the placement of the furniture and accessories. While in business, you are going to see rooms filled with beautiful individual items, yet the arrangement, and therefore the overall feel, diminishes these elements. You also will see rooms filled with dated and ugly furniture and accessories, and with the help of your correct placement, they will end up looking amazingly good.
The key to a successful room is achieving a sense of balance and proportion with furniture and accessories. Your goal is to create a room that feels harmonious, balanced and connected. The secret is to work with the pre-existing planes, lines, and angles of the space and your items to create your great look. The following tips will help you achieve this goal:
Hard and Soft – When placing furniture in a living or family room, try to alternate hard pieces, such as tables and armoires, with soft pieces, such as upholstered chairs and ottomans. Too many hard pieces together will make the room feel hard. If hard pieces must be placed next to each other, greenery and plants can be used to soften the edges.
Magic Number Three and the Pleasing Triangle – When placing accessories and lighting, your eyes like sets of three. That is why so many accessories you can buy today already come in a set of three. And just like three, your eyes like triangles. You will see this in shapes with high, medium, and low, as well as in lighting, having three points that can create the shape of a triangle throughout the room.
Too Much of a Good Thing – As you work on putting like things with like things, do not go overboard. If you have a wall with three doors in it and two tall windows, placing an armoire on that wall that is virtually of the same shape will just be too much. Try to break up the hard lines of the doors and windows with shaped draperies and strategically placed artwork to help move the eye up and down.
Follow these tips when staging your client’s home, and your work will surely impress your client – and all of the people who come to view the home!
For training, be sure to visit www.certifiedprohomestaging.com !!
Here’s to Designing Your Success,
-Mary Larsen
Ask Clearly: No one likes getting a vague or fuzzy question. Be precise. Think clearly about your request. Take time to prepare. Use a note pad to pick words that have the greatest impact. Words are powerful, so choose them carefully.
How many times have you heard that? But how many times have you used this fundamental truth in your daily life recently?
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